The aim of empowering people at the Base of the Pyramid
(BOP) is to identify appropriate technical solutions in
order to tackle basic needs in developing countries. But
what are basic needs exactly? What does Maslow tell us?
In 1943, Abraham Maslow presented his well-known “hierarchy
of needs”. According to his theory, people need food, water,
sleep and warmth the most. These are considered to be basic
needs and it is only when these basic physical requirements
are met that individuals can progress to the next level,
that of safety and security. Once these needs are fulfilled,
interpersonal needs follow and the realization of one’s own
potential represents the top of the hierarchy.
It was Dr. Ernst Friedrich Schumacher who coined the term
“Small is Beautiful”. The economist and philosopher wanted
to stress that small-scale technologies are the ones needed
in the fight against poverty. These solutions have great
advantages: they can be implemented with local resources and
skills and they are affordable – which makes them tools that
empower people to help themselves.
as a visionary approach to establish scalable economic
projects that will eradicate poverty through social
entrepreneurship – EmpoweringPEOPLE
- With the motto “Train the unemployed to build for the
combines construction with economic
sustainable development – Read more at Imagination For People - Social
Innovation for the Bottom of the Pyramid
Fight poverty and unemployment
in the classroom
Our goal is to
get the unemployed working and require your assistance and
forward to an opportunity to discuss the detail and
implementation strategy to create sustainable communities
with the hope of a better future.